The Iron Age way starts with the belief that 100% is easy.

Not a new concept, but absolutely transformative in that it takes all the debate, decision-making, worry and angst out of your commitments. Because 100% means you do them every day. No matter what.

It is … the law. The way. The path. Whatever you want to call it.

This is the mindset that I have used over the last 5+ years to exercise every day for 1,864 days in a row (and counting).

What makes it “easy” as opposed to trying to exercise 5 days a week, is I don’t have to decide which days. I don’t have to debate whether or not I feel like it. I don’t have to watch the weather and switch days because it’s raining. 

All that noise just goes away. You take those minds games out of the equation!

I exercise every day. No matter what. I don’t worry about the weather. I don’t worry about how I feel. I don’t worry if I’m traveling. I don’t worry.

I don’t have to fight it. I just exercise. Every day.

Taking that belief, that 100% is easy, and turning it into action is the next step.

To this end, I have developed a habit stacking platform called “3 Things Every Day” which is the centerpiece to a lifestyle of discipline and getting things done.

Consistency over time is the secret sauce.

Running every day for a month is cool. Run every day for 3 months is habit forming. Run every day a year – and you’ll be a different person.

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And finally, the whole concept of the Iron Age Athletics vision was about connecting with others … about creating a community of men and women who want to share their journey through this Iron Age – and more importantly – help each other to thrive by staying on the path and being accountable.

Surround yourself with a circle of people who expect the best from you (and you of them) and the outcomes might be more than you can even imagine.

There are many components that make up the various parts of the longevity puzzle, but of those, there are four that we can more easily control or work into our daily lives:

• Weight / Strength Training
• Aerobic Training
• Nutrition
• Sleep

The Iron Age Athletics newsletter will largely now be focused on promoting longevity habits with relevant news items, research and interviews.

The first way we celebrate iron agers is by highlighting a fitness fanatic, a longevity expert or someone doing something noteworthy – like completing an Ironman triathlon or their very first 5k race.

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Another way we celebrate iron agers is by sharing how some of our Iron Agers exercise during various times of the year.

It’s always helpful to see what others are doing in order to ensure we are optimizing our own exercise/training programs.

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We also conduct interviews with health and wellness experts to help bring you relevant exercise, nutrition and other longevity news, stories and best practices.

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My purpose in life is to thrive and to help others thrive (in all areas of their lives) – while promoting longevity habits.

My thriving starts with fitness and spreads out from there. When I am fit – I feel I can do anything and be anything – as if I have no limits. When I am feeling lean, clean and clear my confidence is high, I am calm and purposeful, and I can move my passions forward with enthusiasm.

I am positive and forward thinking.

In my Iron Age, that is a magical place to be. And I know continuing on this path will extend my health span so I can live longer with a higher quality of life.

I created the Iron Age Athletics brand to be for and about a “pride that thrives” – and the fitness and longevity foundations I have laid out here work for me and I know they will work for you as well.

As we enter and journey through the 50+ age bracket, I believe this can be the greatest epoch of our lives. If we stay positive, continue to look forward, stay fitness/longevity-minded, and stay connected – we can and will thrive.