About Us

Iron Age Athletics is a brand dedicated to helping people over 50 with their health & wellness and fitness. Ultimately we want to help people THRIVE in their Iron Age. We launched the accountability group (and additional services) because we know that fitness is one of the cornerstones to health and wellness – and the more consistent we are, the more benefits we get over time. We wanted to create a space where Iron Agers can come together to connect and support each other – to celebrate, inspire, and motivate each other – and to help hold each other accountable to our commitments.

Our ultimate goal at Iron Age Athletics is to help people THRIVE in their Iron Age.

  • Physical health
  • Mental health and well being
  • Social and community needs

Our values ensure this community is a safe, inclusive place where we can come together to inspire, motivate, celebrate and help each other.

  • Be positive/supportive
  • Be inclusive
  • Be helpful
  • Be accountable
  • Keep progressing
  • Continue to look forward
Woman Hiking

How It Started

It all started a number of years ago when a few friends and I started texting our workouts to each other – mainly for accountability – but also for inspiration and motivation.

Since those early days, we have committed to exercising every day (#nodaysoff) and the group has grown to be an inclusive and supportive community of people who inspire and motivate each other, hold each other accountable and share so much more than daily workouts.

It is one of the most powerful things in my life.

It has been such a wonderful experience for all of us – we wondered what it might be like if other Iron Agers could experience this kind of support and community.

With that thought, Iron Age Athletics was born.
Jeff and Norm