Remember the Saltine Cracker Challenge?
The challenge was trying to eat 6 saltines in less than a minute.
Well – it’s pretty much impossible.
The problem is once you get a few crackers down, or in your mouth, your whole mouth dries up and you become a very inefficient cracker-eating machine. And you fail the test.
As we head into strategy season, let’s be mindful of the saltine cracker challenge … and keep our lists of key initiatives to less than 6.
I can crush 3 saltines in a minute. Four is a challenge. Five, unlikely. Six, no way.
Crush your top 3 things. Say NO to everything else. Especially tough to do when you are hungry.
